A kinetic typography piece based on a quote by Eckhart Tolle.
“In today’s rush, we all think too much, seek too much, want too much, and forget about the joy of just being.”
A while ago, I decided to make a kinetic typography piece to dig deeper into typography principles. I had some criteria for choosing the right font for the project:
1. I wanted to use Gestalt theory as the guideline for this project, so the font needed to have good negative spaces.
2. Since I knew some sentences would pass very fast, it had to be very readable.
3. The style of the font had to share the mood and meaning of the sentence.
Based on these criteria, and also my taste, I chose the “Bely” font from Adobe Fonts.